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2023 Spring: January 11 - May 9
Course | Class No. | Section | Start & End Date | Day | Time | Status | Location |
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2023 Spring: January 11 - May 9
Course | Class No. | Section | Start & End Date | Day | Time | Status | Location |
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MRKT 310 | Marketing Principles (3) | ||||||
A foundation in the principles of marketing used to manage profitable customer relationships. The objective is to understand the pivotal role of marketing within both an organizations strategic plan and the marketing process and determine marketing strategies and tactics. Topics include consumer behavior, competitive analysis, segmentation, target marketing, positioning, branding, new product development, pricing, value chains, and marketing communications. Students may receive credit for only one of the following courses: BMGT 350, MGMT 322, MRKT 310, or TMGT 322. |
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23410 | 7381 | 15 Mar 2023-09 May 2023 | Closed | Online | |||
Faculty: Oxley, Jeanne Y | Syllabus | Course Materials | |||||
MRKT 310 | Marketing Principles (3) | ||||||
A foundation in the principles of marketing used to manage profitable customer relationships. The objective is to understand the pivotal role of marketing within both an organizations strategic plan and the marketing process and determine marketing strategies and tactics. Topics include consumer behavior, competitive analysis, segmentation, target marketing, positioning, branding, new product development, pricing, value chains, and marketing communications. Students may receive credit for only one of the following courses: BMGT 350, MGMT 322, MRKT 310, or TMGT 322. |
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24162 | 7382 | 15 Mar 2023-09 May 2023 | Closed | Online | |||
Faculty: Kenner, Mary E | Syllabus | Course Materials | |||||
MRKT 310 | Marketing Principles (3) | ||||||
A foundation in the principles of marketing used to manage profitable customer relationships. The objective is to understand the pivotal role of marketing within both an organizations strategic plan and the marketing process and determine marketing strategies and tactics. Topics include consumer behavior, competitive analysis, segmentation, target marketing, positioning, branding, new product development, pricing, value chains, and marketing communications. Students may receive credit for only one of the following courses: BMGT 350, MGMT 322, MRKT 310, or TMGT 322. |
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24163 | 7383 | 15 Mar 2023-09 May 2023 | Closed | Online | |||
Faculty: O'Neal, Carlton C | Syllabus | Course Materials | |||||
MRKT 310 | Marketing Principles (3) | ||||||
A foundation in the principles of marketing used to manage profitable customer relationships. The objective is to understand the pivotal role of marketing within both an organizations strategic plan and the marketing process and determine marketing strategies and tactics. Topics include consumer behavior, competitive analysis, segmentation, target marketing, positioning, branding, new product development, pricing, value chains, and marketing communications. Students may receive credit for only one of the following courses: BMGT 350, MGMT 322, MRKT 310, or TMGT 322. |
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24164 | 7384 | 15 Mar 2023-09 May 2023 | Closed | Online | |||
Faculty: Clemons, Chastity S | Syllabus | Course Materials | |||||
MRKT 310 | Marketing Principles (3) | ||||||
A foundation in the principles of marketing used to manage profitable customer relationships. The objective is to understand the pivotal role of marketing within both an organizations strategic plan and the marketing process and determine marketing strategies and tactics. Topics include consumer behavior, competitive analysis, segmentation, target marketing, positioning, branding, new product development, pricing, value chains, and marketing communications. Students may receive credit for only one of the following courses: BMGT 350, MGMT 322, MRKT 310, or TMGT 322. |
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24165 | 7385 | 15 Mar 2023-09 May 2023 | Closed | Online | |||
Faculty: Puma, Daniel R | Syllabus | Course Materials | |||||
MRKT 310 | Marketing Principles (3) | ||||||
A foundation in the principles of marketing used to manage profitable customer relationships. The objective is to understand the pivotal role of marketing within both an organizations strategic plan and the marketing process and determine marketing strategies and tactics. Topics include consumer behavior, competitive analysis, segmentation, target marketing, positioning, branding, new product development, pricing, value chains, and marketing communications. Students may receive credit for only one of the following courses: BMGT 350, MGMT 322, MRKT 310, or TMGT 322. |
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24166 | 7386 | 15 Mar 2023-09 May 2023 | Closed | Online | |||
Faculty: Haberek, Edward | Syllabus | Course Materials | |||||
MRKT 310 | Marketing Principles (3) | ||||||
A foundation in the principles of marketing used to manage profitable customer relationships. The objective is to understand the pivotal role of marketing within both an organizations strategic plan and the marketing process and determine marketing strategies and tactics. Topics include consumer behavior, competitive analysis, segmentation, target marketing, positioning, branding, new product development, pricing, value chains, and marketing communications. Students may receive credit for only one of the following courses: BMGT 350, MGMT 322, MRKT 310, or TMGT 322. |
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24835 | 7387 | 15 Mar 2023-09 May 2023 | Open | Online | |||
Faculty: | Syllabus | Course Materials | |||||
MRKT 310 | Marketing Principles (3) | ||||||
A foundation in the principles of marketing used to manage profitable customer relationships. The objective is to understand the pivotal role of marketing within both an organizations strategic plan and the marketing process and determine marketing strategies and tactics. Topics include consumer behavior, competitive analysis, segmentation, target marketing, positioning, branding, new product development, pricing, value chains, and marketing communications. Students may receive credit for only one of the following courses: BMGT 350, MGMT 322, MRKT 310, or TMGT 322. |
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25231 | 7760 | 11 Jan 2023-07 Mar 2023 | W | 6:30P-9:30P | Open | Arundel Mills (Hybrid) | |
Faculty: Toregas, Patricia J | Bldg/Room: Arundel Mills 211 | Syllabus | Course Materials | ||||
MRKT 310 | Marketing Principles (3) | ||||||
A foundation in the principles of marketing used to manage profitable customer relationships. The objective is to understand the pivotal role of marketing within both an organizations strategic plan and the marketing process and determine marketing strategies and tactics. Topics include consumer behavior, competitive analysis, segmentation, target marketing, positioning, branding, new product development, pricing, value chains, and marketing communications. Students may receive credit for only one of the following courses: BMGT 350, MGMT 322, MRKT 310, or TMGT 322. |
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25232 | 4060 | 15 Mar 2023-09 May 2023 | W | 6:30P-9:30P | Open | College Park (Hybrid) | |
Faculty: Mims-Word, Marsha | Syllabus | Course Materials | |||||
MRKT 310 | Marketing Principles (3) | ||||||
A foundation in the principles of marketing used to manage profitable customer relationships. The objective is to understand the pivotal role of marketing within both an organizations strategic plan and the marketing process and determine marketing strategies and tactics. Topics include consumer behavior, competitive analysis, segmentation, target marketing, positioning, branding, new product development, pricing, value chains, and marketing communications. Students may receive credit for only one of the following courses: BMGT 350, MGMT 322, MRKT 310, or TMGT 322. |
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25233 | 4025 | 11 Jan 2023-07 Mar 2023 | Th | 6:30P-9:30P | Open | College Park (Hybrid) | |
Faculty: Mims-Word, Marsha | Bldg/Room: Susquehanna Hall 1105 | Syllabus | Course Materials | ||||
MRKT 310 | Marketing Principles (3) | ||||||
A foundation in the principles of marketing used to manage profitable customer relationships. The objective is to understand the pivotal role of marketing within both an organizations strategic plan and the marketing process and determine marketing strategies and tactics. Topics include consumer behavior, competitive analysis, segmentation, target marketing, positioning, branding, new product development, pricing, value chains, and marketing communications. Students may receive credit for only one of the following courses: BMGT 350, MGMT 322, MRKT 310, or TMGT 322. |
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25234 | 5150 | 15 Mar 2023-09 May 2023 | M | 6:30P-9:30P | Open | Shady Grove (Hybrid) | |
Faculty: Silverstein, Robert S | Bldg/Room: Shady Grove Center, Bldg III 4219 | Syllabus | Course Materials | ||||
MRKT 310 | Marketing Principles (3) | ||||||
A foundation in the principles of marketing used to manage profitable customer relationships. The objective is to understand the pivotal role of marketing within both an organizations strategic plan and the marketing process and determine marketing strategies and tactics. Topics include consumer behavior, competitive analysis, segmentation, target marketing, positioning, branding, new product development, pricing, value chains, and marketing communications. Students may receive credit for only one of the following courses: BMGT 350, MGMT 322, MRKT 310, or TMGT 322. |
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25237 | 7060 | 15 Mar 2023-09 May 2023 | W | 6:00P-9:00P | Open | Aberdeen Proving Gnd (Hybrid) | |
Faculty: | Syllabus | Course Materials | |||||
MRKT 310 | Marketing Principles (3) | ||||||
A foundation in the principles of marketing used to manage profitable customer relationships. The objective is to understand the pivotal role of marketing within both an organizations strategic plan and the marketing process and determine marketing strategies and tactics. Topics include consumer behavior, competitive analysis, segmentation, target marketing, positioning, branding, new product development, pricing, value chains, and marketing communications. Students may receive credit for only one of the following courses: BMGT 350, MGMT 322, MRKT 310, or TMGT 322. |
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25238 | 4565 | 15 Mar 2023-09 May 2023 | Th | 6:00P-9:00P | Open | Odenton-Ft. Meade (Hybrid) | |
Faculty: | Syllabus | Course Materials | |||||
MRKT 310 | Marketing Principles (3) | ||||||
A foundation in the principles of marketing used to manage profitable customer relationships. The objective is to understand the pivotal role of marketing within both an organizations strategic plan and the marketing process and determine marketing strategies and tactics. Topics include consumer behavior, competitive analysis, segmentation, target marketing, positioning, branding, new product development, pricing, value chains, and marketing communications. Students may receive credit for only one of the following courses: BMGT 350, MGMT 322, MRKT 310, or TMGT 322. |
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25239 | 7150 | 15 Mar 2023-09 May 2023 | M | 6:00P-9:00P | Open | Myer-Henderson Hall (Hybrid) | |
Faculty: | Syllabus | Course Materials | |||||
MRKT 310 | Marketing Principles (3) | ||||||
A foundation in the principles of marketing used to manage profitable customer relationships. The objective is to understand the pivotal role of marketing within both an organizations strategic plan and the marketing process and determine marketing strategies and tactics. Topics include consumer behavior, competitive analysis, segmentation, target marketing, positioning, branding, new product development, pricing, value chains, and marketing communications. Students may receive credit for only one of the following courses: BMGT 350, MGMT 322, MRKT 310, or TMGT 322. |
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25240 | 7655 | 15 Mar 2023-09 May 2023 | T | 6:30P-9:30P | Open | Dorsey Station (Hybrid) | |
Faculty: | Syllabus | Course Materials | |||||
MRKT 310 | Marketing Principles (3) | ||||||
A foundation in the principles of marketing used to manage profitable customer relationships. The objective is to understand the pivotal role of marketing within both an organizations strategic plan and the marketing process and determine marketing strategies and tactics. Topics include consumer behavior, competitive analysis, segmentation, target marketing, positioning, branding, new product development, pricing, value chains, and marketing communications. Students may receive credit for only one of the following courses: BMGT 350, MGMT 322, MRKT 310, or TMGT 322. |
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25241 | 5065 | 15 Mar 2023-09 May 2023 | Th | 6:30P-9:30P | Open | LaPlata (Hybrid) | |
Faculty: | Bldg/Room: BU 111 | Syllabus | Course Materials | ||||
MRKT 311 | Digital Marketing Principles (3) | ||||||
An introduction to the various types of digital marketing and the skills needed for each type. The aim is to recognize the various stages in the customer journey and marketing funnel. Discussions explore developing a unique value proposition and assessing the contribution of a SWOT (strengths, weaknesses, opportunities, threats) analysis to a marketing plan. Projects involve developing a digital marketing plan that includes a digital strategy to create and deliver value to consumers in a digital world. |
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24603 | 7380 | 15 Mar 2023-09 May 2023 | Closed | Online | |||
Faculty: Cook, Celeste Nicole | Syllabus | Course Materials | |||||
MRKT 311 | Digital Marketing Principles (3) | ||||||
An introduction to the various types of digital marketing and the skills needed for each type. The aim is to recognize the various stages in the customer journey and marketing funnel. Discussions explore developing a unique value proposition and assessing the contribution of a SWOT (strengths, weaknesses, opportunities, threats) analysis to a marketing plan. Projects involve developing a digital marketing plan that includes a digital strategy to create and deliver value to consumers in a digital world. |
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26706 | 7381 | 15 Mar 2023-09 May 2023 | Closed | Online | |||
Faculty: Alexander, Dawn C | Syllabus | Course Materials | |||||
MRKT 311 | Digital Marketing Principles (3) | ||||||
An introduction to the various types of digital marketing and the skills needed for each type. The aim is to recognize the various stages in the customer journey and marketing funnel. Discussions explore developing a unique value proposition and assessing the contribution of a SWOT (strengths, weaknesses, opportunities, threats) analysis to a marketing plan. Projects involve developing a digital marketing plan that includes a digital strategy to create and deliver value to consumers in a digital world. |
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Start date has passed. Please register for the next start date. | |||||||
26775 | 6380 | 11 Jan 2023-07 Mar 2023 | Open | Online | |||
Faculty: Lovitch, Ira T | Syllabus | Course Materials | |||||
MRKT 311 | Digital Marketing Principles (3) | ||||||
An introduction to the various types of digital marketing and the skills needed for each type. The aim is to recognize the various stages in the customer journey and marketing funnel. Discussions explore developing a unique value proposition and assessing the contribution of a SWOT (strengths, weaknesses, opportunities, threats) analysis to a marketing plan. Projects involve developing a digital marketing plan that includes a digital strategy to create and deliver value to consumers in a digital world. |
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Start date has passed. Please register for the next start date. | |||||||
27059 | 6381 | 11 Jan 2023-07 Mar 2023 | Open | Online | |||
Faculty: Patnaik, Sandeep | Syllabus | Course Materials | |||||
MRKT 311 | Digital Marketing Principles (3) | ||||||
An introduction to the various types of digital marketing and the skills needed for each type. The aim is to recognize the various stages in the customer journey and marketing funnel. Discussions explore developing a unique value proposition and assessing the contribution of a SWOT (strengths, weaknesses, opportunities, threats) analysis to a marketing plan. Projects involve developing a digital marketing plan that includes a digital strategy to create and deliver value to consumers in a digital world. |
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27243 | 7382 | 15 Mar 2023-09 May 2023 | Open | Online | |||
Faculty: | Syllabus | Course Materials | |||||
MRKT 314 | Nonprofit Marketing (3) | ||||||
Prerequisite: MRKT 310. An overview of the key issues of marketing in a nonprofit organization. The aim is to develop marketing plans that maximize exchange relationships with multiple stakeholders. Topics include the application of marketing-mix principles. Projects include researching and writing a grant proposal. Students may receive credit for only one of the following courses: BMGT 398B or MRKT 314. |
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Start date has passed. Please register for the next start date. | |||||||
21332 | 6380 | 11 Jan 2023-07 Mar 2023 | Open | Online | |||
Faculty: Longlade, Eve N | Syllabus | Course Materials | |||||
MRKT 314 | Nonprofit Marketing (3) | ||||||
Prerequisite: MRKT 310. An overview of the key issues of marketing in a nonprofit organization. The aim is to develop marketing plans that maximize exchange relationships with multiple stakeholders. Topics include the application of marketing-mix principles. Projects include researching and writing a grant proposal. Students may receive credit for only one of the following courses: BMGT 398B or MRKT 314. |
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24168 | 7380 | 15 Mar 2023-09 May 2023 | Open | Online | |||
Faculty: Burman-Holtom, Jane | Syllabus | Course Materials | |||||
MRKT 354 | Integrated Marketing Communications (3) | ||||||
Prerequisite: MRKT 310 or MRKT 311. A study of the integration of marketing communication strategies to coordinate the marketing mix's components and achieve harmony in messages to customers and other stakeholders. Emphasis is on leveraging various digital tools to achieve customer-centered marketing communications objectives. Topics include various communication modalities, e.g., digital media (including search, display, and social media), traditional advertising, personal selling, sales promotion, public relations, and direct marketing. |
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20724 | 6980 | 15 Feb 2023-11 Apr 2023 | Open | Online | |||
Faculty: Jarreau, Bert J | Syllabus | Course Materials | |||||
MRKT 354 | Integrated Marketing Communications (3) | ||||||
Prerequisite: MRKT 310 or MRKT 311. A study of the integration of marketing communication strategies to coordinate the marketing mix's components and achieve harmony in messages to customers and other stakeholders. Emphasis is on leveraging various digital tools to achieve customer-centered marketing communications objectives. Topics include various communication modalities, e.g., digital media (including search, display, and social media), traditional advertising, personal selling, sales promotion, public relations, and direct marketing. |
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Start date has passed. Please register for the next start date. | |||||||
21163 | 6380 | 11 Jan 2023-07 Mar 2023 | Open | Online | |||
Faculty: Jarreau, Bert J | Syllabus | Course Materials | |||||
MRKT 354 | Integrated Marketing Communications (3) | ||||||
Prerequisite: MRKT 310 or MRKT 311. A study of the integration of marketing communication strategies to coordinate the marketing mix's components and achieve harmony in messages to customers and other stakeholders. Emphasis is on leveraging various digital tools to achieve customer-centered marketing communications objectives. Topics include various communication modalities, e.g., digital media (including search, display, and social media), traditional advertising, personal selling, sales promotion, public relations, and direct marketing. |
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23423 | 7380 | 15 Mar 2023-09 May 2023 | Closed | Online | |||
Faculty: | Syllabus | Course Materials | |||||
MRKT 354 | Integrated Marketing Communications (3) | ||||||
Prerequisite: MRKT 310 or MRKT 311. A study of the integration of marketing communication strategies to coordinate the marketing mix's components and achieve harmony in messages to customers and other stakeholders. Emphasis is on leveraging various digital tools to achieve customer-centered marketing communications objectives. Topics include various communication modalities, e.g., digital media (including search, display, and social media), traditional advertising, personal selling, sales promotion, public relations, and direct marketing. |
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24947 | 7381 | 15 Mar 2023-09 May 2023 | Open | Online | |||
Faculty: | Syllabus | Course Materials | |||||
MRKT 356 | Email Marketing (3) | ||||||
Prerequisite: MRKT 311. An introduction to various aspects of an effective email marketing campaign, using segmentation, personalization, automation, and data analysis strategies. Topics include techniques to incorporate triggers in automated campaigns and generate Mailchimp email campaign reports. A final project entails presentation of a plan to execute an effective mail campaign. |
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24604 | 7380 | 15 Mar 2023-09 May 2023 | Open | Online | |||
Faculty: Rickel, Adam T | Syllabus | Course Materials | |||||
MRKT 394 | Managing Customer Relationships in Digital Marketing (3) | ||||||
Prerequisite: MRKT 310 or MRKT 311. The analysis of digital marketing strategies in order to promote and retain customer relationships. Topics include identifying potential customers and analyzing data to improve the results of marketing campaigns. Hands-on experience in using Google Analytics and conducting A/B tests is provided through course projects. Data visualization techniques are used to gain better insights into customer experience. |
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Start date has passed. Please register for the next start date. | |||||||
22237 | 6380 | 11 Jan 2023-07 Mar 2023 | Closed | Online | |||
Faculty: Cook, Celeste Nicole | Syllabus | Course Materials | |||||
MRKT 394 | Managing Customer Relationships in Digital Marketing (3) | ||||||
Prerequisite: MRKT 310 or MRKT 311. The analysis of digital marketing strategies in order to promote and retain customer relationships. Topics include identifying potential customers and analyzing data to improve the results of marketing campaigns. Hands-on experience in using Google Analytics and conducting A/B tests is provided through course projects. Data visualization techniques are used to gain better insights into customer experience. |
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Start date has passed. Please register for the next start date. | |||||||
25068 | 6381 | 11 Jan 2023-07 Mar 2023 | Open | Online | |||
Faculty: Prodywus, Lisa M | Syllabus | Course Materials | |||||
MRKT 394 | Managing Customer Relationships in Digital Marketing (3) | ||||||
Prerequisite: MRKT 310 or MRKT 311. The analysis of digital marketing strategies in order to promote and retain customer relationships. Topics include identifying potential customers and analyzing data to improve the results of marketing campaigns. Hands-on experience in using Google Analytics and conducting A/B tests is provided through course projects. Data visualization techniques are used to gain better insights into customer experience. |
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26908 | 7380 | 15 Mar 2023-09 May 2023 | Open | Online | |||
Faculty: | Syllabus | Course Materials | |||||
MRKT 410 | Consumer Behavior (3) | ||||||
Prerequisite: MRKT 310. A study of the increasing importance of understanding consumers in the marketing system. The objective is to assess internal, external, and situational factors in developing marketing strategies; apply internal factors to market segmentation; and formulate marketing-mix strategies. Discussion covers the foundations of consumer behavior (such as economic, social, psychological, and cultural factors) and the influence of welldirected communications. Consumers are analyzed in marketing situations as buyers and users of products and services and in relation to the various social and marketing factors that affect their behavior. Students may receive credit for only one of the following courses: BMGT 451, CNEC 437, or MRKT 410. |
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Start date has passed. Please register for the next start date. | |||||||
21152 | 6380 | 11 Jan 2023-07 Mar 2023 | Open | Online | |||
Faculty: Bonavia, Marjorie I | Syllabus | Course Materials | |||||
MRKT 410 | Consumer Behavior (3) | ||||||
Prerequisite: MRKT 310. A study of the increasing importance of understanding consumers in the marketing system. The objective is to assess internal, external, and situational factors in developing marketing strategies; apply internal factors to market segmentation; and formulate marketing-mix strategies. Discussion covers the foundations of consumer behavior (such as economic, social, psychological, and cultural factors) and the influence of welldirected communications. Consumers are analyzed in marketing situations as buyers and users of products and services and in relation to the various social and marketing factors that affect their behavior. Students may receive credit for only one of the following courses: BMGT 451, CNEC 437, or MRKT 410. |
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24173 | 7380 | 15 Mar 2023-09 May 2023 | Open | Online | |||
Faculty: Bonavia, Marjorie I | Syllabus | Course Materials | |||||
MRKT 410 | Consumer Behavior (3) | ||||||
Prerequisite: MRKT 310. A study of the increasing importance of understanding consumers in the marketing system. The objective is to assess internal, external, and situational factors in developing marketing strategies; apply internal factors to market segmentation; and formulate marketing-mix strategies. Discussion covers the foundations of consumer behavior (such as economic, social, psychological, and cultural factors) and the influence of welldirected communications. Consumers are analyzed in marketing situations as buyers and users of products and services and in relation to the various social and marketing factors that affect their behavior. Students may receive credit for only one of the following courses: BMGT 451, CNEC 437, or MRKT 410. |
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25221 | 4065 | 15 Mar 2023-09 May 2023 | Th | 6:30P-9:30P | Open | College Park (Hybrid) | |
Faculty: | Syllabus | Course Materials | |||||
MRKT 410 | Consumer Behavior (3) | ||||||
Prerequisite: MRKT 310. A study of the increasing importance of understanding consumers in the marketing system. The objective is to assess internal, external, and situational factors in developing marketing strategies; apply internal factors to market segmentation; and formulate marketing-mix strategies. Discussion covers the foundations of consumer behavior (such as economic, social, psychological, and cultural factors) and the influence of welldirected communications. Consumers are analyzed in marketing situations as buyers and users of products and services and in relation to the various social and marketing factors that affect their behavior. Students may receive credit for only one of the following courses: BMGT 451, CNEC 437, or MRKT 410. |
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27080 | 7381 | 15 Mar 2023-09 May 2023 | Open | Online | |||
Faculty: | Syllabus | Course Materials | |||||
MRKT 411 | Consumer Behavior in Digital Media (3) | ||||||
Prerequisite: MRKT 311. A study of consumer motivation and consumer behavior in a digital environment. The aim is to synthesize consumer research in order to develop insights into the target audience. Topics include branding, content development, and channel management strategy and their contribution to the consumer experience. Discussion also covers effective blog writing and developing optimum visual designs to influence consumer behavior. |
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24691 | 7380 | 15 Mar 2023-09 May 2023 | Open | Online | |||
Faculty: Harsanyi, Maria A | Syllabus | Course Materials | |||||
MRKT 412 | Marketing Research (3) | ||||||
Prerequisites: MATH 105 and MRKT 310. A study of the specialized field of marketing research as it is used to identify market needs, profile target markets, test promotional efforts, and measure the effectiveness of marketing plans. The goal is to assess marketing research needs, design and implement a marketing research plan, and use results to formulate marketing strategies. Discussion covers procedures for planning survey projects, designing statistical samples, tabulating data, and preparing reports. Emphasis is on managing the marketing research function. Students may receive credit for only one of the following courses: BMGT 452 or MRKT 412. |
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Start date has passed. Please register for the next start date. | |||||||
21334 | 6380 | 11 Jan 2023-07 Mar 2023 | Open | Online | |||
Faculty: Leyderman, Tanya | Syllabus | Course Materials | |||||
MRKT 412 | Marketing Research (3) | ||||||
Prerequisites: MATH 105 and MRKT 310. A study of the specialized field of marketing research as it is used to identify market needs, profile target markets, test promotional efforts, and measure the effectiveness of marketing plans. The goal is to assess marketing research needs, design and implement a marketing research plan, and use results to formulate marketing strategies. Discussion covers procedures for planning survey projects, designing statistical samples, tabulating data, and preparing reports. Emphasis is on managing the marketing research function. Students may receive credit for only one of the following courses: BMGT 452 or MRKT 412. |
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Start date has passed. Please register for the next start date. | |||||||
26746 | 6381 | 11 Jan 2023-07 Mar 2023 | Open | Online | |||
Faculty: Iaquinto, Kevin J | Syllabus | Course Materials | |||||
MRKT 412 | Marketing Research (3) | ||||||
Prerequisites: MATH 105 and MRKT 310. A study of the specialized field of marketing research as it is used to identify market needs, profile target markets, test promotional efforts, and measure the effectiveness of marketing plans. The goal is to assess marketing research needs, design and implement a marketing research plan, and use results to formulate marketing strategies. Discussion covers procedures for planning survey projects, designing statistical samples, tabulating data, and preparing reports. Emphasis is on managing the marketing research function. Students may receive credit for only one of the following courses: BMGT 452 or MRKT 412. |
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27129 | 7380 | 15 Mar 2023-09 May 2023 | Open | Online | |||
Faculty: | Syllabus | Course Materials | |||||
MRKT 454 | Global Marketing (3) | ||||||
Prerequisite: MRKT 310. An in-depth study of marketing principles as they relate to the global marketplace. The aim is to apply marketing principles and strategies to a global organization and markets. Discussion covers the influence of internationalization on the U.S. economy, the competitive pressures on the intensifying global markets, and the development of marketing plans tailored to reach international and global markets. Topics also include the political, economic, legal, regulatory, and sociocultural trends affecting international marketing; the dynamic environments in which global marketing strategies are formulated; and the challenge of implementing marketing programs leading to competitive advantage. |
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Start date has passed. Please register for the next start date. | |||||||
21684 | 6380 | 11 Jan 2023-07 Mar 2023 | Open | Online | |||
Faculty: Rickel, Adam T | Syllabus | Course Materials | |||||
MRKT 454 | Global Marketing (3) | ||||||
Prerequisite: MRKT 310. An in-depth study of marketing principles as they relate to the global marketplace. The aim is to apply marketing principles and strategies to a global organization and markets. Discussion covers the influence of internationalization on the U.S. economy, the competitive pressures on the intensifying global markets, and the development of marketing plans tailored to reach international and global markets. Topics also include the political, economic, legal, regulatory, and sociocultural trends affecting international marketing; the dynamic environments in which global marketing strategies are formulated; and the challenge of implementing marketing programs leading to competitive advantage. |
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Start date has passed. Please register for the next start date. | |||||||
26737 | 6381 | 11 Jan 2023-07 Mar 2023 | Open | Online | |||
Faculty: O'Neal, Carlton C | Syllabus | Course Materials | |||||
MRKT 454 | Global Marketing (3) | ||||||
Prerequisite: MRKT 310. An in-depth study of marketing principles as they relate to the global marketplace. The aim is to apply marketing principles and strategies to a global organization and markets. Discussion covers the influence of internationalization on the U.S. economy, the competitive pressures on the intensifying global markets, and the development of marketing plans tailored to reach international and global markets. Topics also include the political, economic, legal, regulatory, and sociocultural trends affecting international marketing; the dynamic environments in which global marketing strategies are formulated; and the challenge of implementing marketing programs leading to competitive advantage. |
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27130 | 7380 | 15 Mar 2023-09 May 2023 | Open | Online | |||
Faculty: | Syllabus | Course Materials | |||||
MRKT 458 | Social Media Marketing (3) | ||||||
Prerequisite: MRKT 310 or MRKT 311. A study of the effective use of social media tools and networks to market products and services. The objective is to develop an optimal social media strategy that simulates a digital ad campaign. Topics include techniques to plan and create digital content. Project assignments involve creating ads in Facebook using Facebook's Ads Manager tools. Discussion also covers reporting on and analyzing online advertisements and managing social media communities. |
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24605 | 7380 | 15 Mar 2023-09 May 2023 | Closed | Online | |||
Faculty: Lovitch, Ira T | Syllabus | Course Materials | |||||
MRKT 458 | Social Media Marketing (3) | ||||||
Prerequisite: MRKT 310 or MRKT 311. A study of the effective use of social media tools and networks to market products and services. The objective is to develop an optimal social media strategy that simulates a digital ad campaign. Topics include techniques to plan and create digital content. Project assignments involve creating ads in Facebook using Facebook's Ads Manager tools. Discussion also covers reporting on and analyzing online advertisements and managing social media communities. |
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25070 | 7381 | 15 Mar 2023-09 May 2023 | Closed | Online | |||
Faculty: Prodywus, Lisa M | Syllabus | Course Materials | |||||
MRKT 458 | Social Media Marketing (3) | ||||||
Prerequisite: MRKT 310 or MRKT 311. A study of the effective use of social media tools and networks to market products and services. The objective is to develop an optimal social media strategy that simulates a digital ad campaign. Topics include techniques to plan and create digital content. Project assignments involve creating ads in Facebook using Facebook's Ads Manager tools. Discussion also covers reporting on and analyzing online advertisements and managing social media communities. |
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26907 | 6380 | 11 Jan 2023-07 Mar 2023 | Open | Online | |||
Faculty: Alexander, Dawn C | Syllabus | Course Materials | |||||
MRKT 458 | Social Media Marketing (3) | ||||||
Prerequisite: MRKT 310 or MRKT 311. A study of the effective use of social media tools and networks to market products and services. The objective is to develop an optimal social media strategy that simulates a digital ad campaign. Topics include techniques to plan and create digital content. Project assignments involve creating ads in Facebook using Facebook's Ads Manager tools. Discussion also covers reporting on and analyzing online advertisements and managing social media communities. |
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27124 | 7382 | 15 Mar 2023-09 May 2023 | Open | Online | |||
Faculty: | Syllabus | Course Materials | |||||
MRKT 486A | Workplace Learning in Marketing (3) | ||||||
Prerequisites: 9 credits in the discipline and prior program approval (requirements detailed online at www.umgc.edu/wkpl). The integration of discipline-specific knowledge with new experiences in the work environment. Tasks include completing a series of academic assignments that parallel work experiences. |
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27113 | 6980 | 11 Jan 2023-09 May 2023 | Open | Online | |||
Faculty: Jarreau, Bert J | Syllabus | Course Materials | |||||
MRKT 495 | Strategic Marketing Management (3) | ||||||
(Intended as a final, capstone course to be taken in a student's last 15 credits.) Prerequisites: MRKT 354, MRKT 410, and MRKT 412. A study of marketing that integrates knowledge gained through previous coursework and experience in marketing and builds on those concepts through integrative analysis, practical application, and critical thinking. The aim is to manage the marketing process, perform root cause analysis, formulate alternative solutions, and propose marketing strategies and tactics. Emphasis is on the use of appropriate decision models. Topics include the analysis of consumers and markets. Discussion also covers emerging issues. Students may receive credit for only one of the following courses: BMGT 457 or MRKT 495. |
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24187 | 7380 | 15 Mar 2023-09 May 2023 | Closed | Online | |||
Faculty: Richman, Jay Steven | Syllabus | Course Materials | |||||
MRKT 495 | Strategic Marketing Management (3) | ||||||
(Intended as a final, capstone course to be taken in a student's last 15 credits.) Prerequisites: MRKT 354, MRKT 410, and MRKT 412. A study of marketing that integrates knowledge gained through previous coursework and experience in marketing and builds on those concepts through integrative analysis, practical application, and critical thinking. The aim is to manage the marketing process, perform root cause analysis, formulate alternative solutions, and propose marketing strategies and tactics. Emphasis is on the use of appropriate decision models. Topics include the analysis of consumers and markets. Discussion also covers emerging issues. Students may receive credit for only one of the following courses: BMGT 457 or MRKT 495. |
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24712 | 7381 | 15 Mar 2023-09 May 2023 | Open | Online | |||
Faculty: | Syllabus | Course Materials | |||||
MUSC 210 | Music as Cultural Expression (3) | ||||||
A study of the role of music in various cultures. The objective is to identify key features that define various genres of world music, articulate the roles and functions of music in world cultures, use the medium of music to explore intercultural relationships, and consciously define personal musical perspectives. Discussion covers music from various cultural traditions and the contexts in which composers and musicians practice their craft. Students may receive credit for only one of the following courses: HUMN 211 or MUSC 210. |
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20405 | 6980 | 15 Feb 2023-11 Apr 2023 | Closed | Online | |||
Faculty: Auman, Julie Diane | Syllabus | Course Materials | |||||
MUSC 210 | Music as Cultural Expression (3) | ||||||
A study of the role of music in various cultures. The objective is to identify key features that define various genres of world music, articulate the roles and functions of music in world cultures, use the medium of music to explore intercultural relationships, and consciously define personal musical perspectives. Discussion covers music from various cultural traditions and the contexts in which composers and musicians practice their craft. Students may receive credit for only one of the following courses: HUMN 211 or MUSC 210. |
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20931 | 6380 | 11 Jan 2023-07 Mar 2023 | Open | Online | |||
Faculty: Hanawalt, Anita M | Syllabus | Course Materials | |||||
MUSC 210 | Music as Cultural Expression (3) | ||||||
A study of the role of music in various cultures. The objective is to identify key features that define various genres of world music, articulate the roles and functions of music in world cultures, use the medium of music to explore intercultural relationships, and consciously define personal musical perspectives. Discussion covers music from various cultural traditions and the contexts in which composers and musicians practice their craft. Students may receive credit for only one of the following courses: HUMN 211 or MUSC 210. |
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Start date has passed. Please register for the next start date. | |||||||
21802 | 6381 | 11 Jan 2023-07 Mar 2023 | Open | Online | |||
Faculty: Pelaez, Ruben E | Syllabus | Course Materials | |||||
MUSC 210 | Music as Cultural Expression (3) | ||||||
A study of the role of music in various cultures. The objective is to identify key features that define various genres of world music, articulate the roles and functions of music in world cultures, use the medium of music to explore intercultural relationships, and consciously define personal musical perspectives. Discussion covers music from various cultural traditions and the contexts in which composers and musicians practice their craft. Students may receive credit for only one of the following courses: HUMN 211 or MUSC 210. |
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Start date has passed. Please register for the next start date. | |||||||
22287 | 6382 | 11 Jan 2023-07 Mar 2023 | Open | Online | |||
Faculty: Baguyos, Jeremy C | Syllabus | Course Materials | |||||
MUSC 210 | Music as Cultural Expression (3) | ||||||
A study of the role of music in various cultures. The objective is to identify key features that define various genres of world music, articulate the roles and functions of music in world cultures, use the medium of music to explore intercultural relationships, and consciously define personal musical perspectives. Discussion covers music from various cultural traditions and the contexts in which composers and musicians practice their craft. Students may receive credit for only one of the following courses: HUMN 211 or MUSC 210. |
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24188 | 7380 | 15 Mar 2023-09 May 2023 | Closed | Online | |||
Faculty: Hanawalt, Anita M | Syllabus | Course Materials | |||||
MUSC 210 | Music as Cultural Expression (3) | ||||||
A study of the role of music in various cultures. The objective is to identify key features that define various genres of world music, articulate the roles and functions of music in world cultures, use the medium of music to explore intercultural relationships, and consciously define personal musical perspectives. Discussion covers music from various cultural traditions and the contexts in which composers and musicians practice their craft. Students may receive credit for only one of the following courses: HUMN 211 or MUSC 210. |
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24613 | 7381 | 15 Mar 2023-09 May 2023 | Open | Online | |||
Faculty: Pelaez, Ruben E | Syllabus | Course Materials | |||||
NSCI 100 | Introduction to Physical Science (3) | ||||||
Prerequisite: MATH 105, STAT 200, or a higher MATH or STAT course. An introduction to the basic principles of physics and chemistry, with applications to geology, oceanography, meteorology, and astronomy. The objective is to use scientific and quantitative reasoning to make informed decisions about topics related to physical science. Discussion covers the development of scientific thinking, the scientific method, the relationships among the various physical sciences, the role of the physical sciences in interpreting the natural world, and the integrated use of technology. Students may receive credit for only one of the following courses: GNSC 100, NSCI 100, or NSCI 103. |
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20382 | 6980 | 15 Feb 2023-11 Apr 2023 | Open | Online | |||
Faculty: Rowland, Thomas J | Syllabus | Course Materials | |||||
NSCI 100 | Introduction to Physical Science (3) | ||||||
Prerequisite: MATH 105, STAT 200, or a higher MATH or STAT course. An introduction to the basic principles of physics and chemistry, with applications to geology, oceanography, meteorology, and astronomy. The objective is to use scientific and quantitative reasoning to make informed decisions about topics related to physical science. Discussion covers the development of scientific thinking, the scientific method, the relationships among the various physical sciences, the role of the physical sciences in interpreting the natural world, and the integrated use of technology. Students may receive credit for only one of the following courses: GNSC 100, NSCI 100, or NSCI 103. |
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20972 | 6380 | 11 Jan 2023-07 Mar 2023 | Open | Online | |||
Faculty: Bickel, Mindy B | Syllabus | Course Materials | |||||
NSCI 100 | Introduction to Physical Science (3) | ||||||
Prerequisite: MATH 105, STAT 200, or a higher MATH or STAT course. An introduction to the basic principles of physics and chemistry, with applications to geology, oceanography, meteorology, and astronomy. The objective is to use scientific and quantitative reasoning to make informed decisions about topics related to physical science. Discussion covers the development of scientific thinking, the scientific method, the relationships among the various physical sciences, the role of the physical sciences in interpreting the natural world, and the integrated use of technology. Students may receive credit for only one of the following courses: GNSC 100, NSCI 100, or NSCI 103. |
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23369 | 7380 | 15 Mar 2023-09 May 2023 | Open | Online | |||
Faculty: Bailey, Bobby R. | Syllabus | Course Materials | |||||
NSCI 101 | Physical Science Laboratory (1) | ||||||
(Fulfills the laboratory science requirement.) Prerequisite: MATH 105, STAT 200, or a higher MATH or STAT course. Prerequisite or corequisite: NSCI 100. A laboratory study of the basic principles of physics and chemistry, with applications to geology, oceanography, meteorology, and astronomy. The objective is to apply the scientific method and use scientific and quantitative reasoning to make informed decisions about experimental results in the physical sciences. Discussion and laboratory activities cover the development of scientific thinking, the scientific method, the relationships among the various physical sciences, and the role of the physical sciences in interpreting the natural world. |
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20383 | 6980 | 15 Feb 2023-11 Apr 2023 | Open | Online | |||
Faculty: Unfried, Kenneth G | Syllabus | Course Materials | |||||
NSCI 101 | Physical Science Laboratory (1) | ||||||
(Fulfills the laboratory science requirement.) Prerequisite: MATH 105, STAT 200, or a higher MATH or STAT course. Prerequisite or corequisite: NSCI 100. A laboratory study of the basic principles of physics and chemistry, with applications to geology, oceanography, meteorology, and astronomy. The objective is to apply the scientific method and use scientific and quantitative reasoning to make informed decisions about experimental results in the physical sciences. Discussion and laboratory activities cover the development of scientific thinking, the scientific method, the relationships among the various physical sciences, and the role of the physical sciences in interpreting the natural world. |
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20973 | 6380 | 11 Jan 2023-07 Mar 2023 | Open | Online | |||
Faculty: Anderson, William M | Syllabus | Course Materials | |||||
NSCI 101 | Physical Science Laboratory (1) | ||||||
(Fulfills the laboratory science requirement.) Prerequisite: MATH 105, STAT 200, or a higher MATH or STAT course. Prerequisite or corequisite: NSCI 100. A laboratory study of the basic principles of physics and chemistry, with applications to geology, oceanography, meteorology, and astronomy. The objective is to apply the scientific method and use scientific and quantitative reasoning to make informed decisions about experimental results in the physical sciences. Discussion and laboratory activities cover the development of scientific thinking, the scientific method, the relationships among the various physical sciences, and the role of the physical sciences in interpreting the natural world. |
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23370 | 7380 | 15 Mar 2023-09 May 2023 | Open | Online | |||
Faculty: | Syllabus | Course Materials | |||||
NSCI 103 | Fundamentals of Physical Science (4) | ||||||
(Fulfills the laboratory science requirement.) Prerequisite: MATH 105, STAT 200, or a higher MATH or STAT course. An introduction to the basic principles of physics and chemistry, with applications to geology, oceanography, meteorology, and astronomy. The objective is to apply the scientific method and use scientific and quantitative reasoning to make informed decisions about experimental results in the physical sciences. Discussion and laboratory activities cover the development of scientific thinking, the scientific method, the relationships among the various physical sciences, the role of the physical sciences in interpreting the natural world, and the integrated use of technology. Students may receive credit for only one of the following courses: GNSC 100, NSCI 100, or NSCI 103. |
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Start date has passed. Please register for the next start date. | |||||||
21097 | 6380 | 11 Jan 2023-07 Mar 2023 | Open | Online | |||
Faculty: Cerkovnik, Richard | Syllabus | Course Materials | |||||
NSCI 103 | Fundamentals of Physical Science (4) | ||||||
(Fulfills the laboratory science requirement.) Prerequisite: MATH 105, STAT 200, or a higher MATH or STAT course. An introduction to the basic principles of physics and chemistry, with applications to geology, oceanography, meteorology, and astronomy. The objective is to apply the scientific method and use scientific and quantitative reasoning to make informed decisions about experimental results in the physical sciences. Discussion and laboratory activities cover the development of scientific thinking, the scientific method, the relationships among the various physical sciences, the role of the physical sciences in interpreting the natural world, and the integrated use of technology. Students may receive credit for only one of the following courses: GNSC 100, NSCI 100, or NSCI 103. |
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24149 | 7380 | 15 Mar 2023-09 May 2023 | Open | Online | |||
Faculty: Bickel, Mindy B | Syllabus | Course Materials | |||||
NSCI 120 | Natural Sciences Laboratory (1) | ||||||
(Fulfills the laboratory science requirement.) Prerequisite: MATH 105, STAT 200, or a higher MATH or STAT course. A study of the basic principles of science investigation and observation. The objective is to apply knowledge of the natural world and experimental design to address questions about physical, chemical, geological and ecological phenomena. Activities include observation of the natural world, experiments, measurements, data collection, and quantitative reasoning exercises. |
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22125 | 6380 | 11 Jan 2023-07 Mar 2023 | Open | Online | |||
Faculty: Shier, Lisa M | Syllabus | Course Materials | |||||
NSCI 120 | Natural Sciences Laboratory (1) | ||||||
(Fulfills the laboratory science requirement.) Prerequisite: MATH 105, STAT 200, or a higher MATH or STAT course. A study of the basic principles of science investigation and observation. The objective is to apply knowledge of the natural world and experimental design to address questions about physical, chemical, geological and ecological phenomena. Activities include observation of the natural world, experiments, measurements, data collection, and quantitative reasoning exercises. |
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24152 | 7380 | 15 Mar 2023-09 May 2023 | Open | Online | |||
Faculty: Essama, Lysianne | Syllabus | Course Materials | |||||
NSCI 170 | Weather and Climate (3) | ||||||
An introduction to the basic principles of atmospheric science. The goal is to use scientific and quantitative reasoning to make informed decisions about topics related to atmospheric science. Topics include the effect of different weather elements (such as temperature, pressure, winds, and humidity) on weather patterns and climate. Discussion also covers weather phenomena such as El Nino, thunderstorms, tornadoes, tropical cyclones, and midlatitude cyclones, as well as the impact of humans on Earth's atmosphere. Students may receive credit for only one of the following courses: GNSC 170, GNSC 398D, or NSCI 170. |
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24651 | 7380 | 15 Mar 2023-09 May 2023 | Closed | Online | |||
Faculty: Whitford, Dennis J | Syllabus | Course Materials | |||||
NSCI 170 | Weather and Climate (3) | ||||||
An introduction to the basic principles of atmospheric science. The goal is to use scientific and quantitative reasoning to make informed decisions about topics related to atmospheric science. Topics include the effect of different weather elements (such as temperature, pressure, winds, and humidity) on weather patterns and climate. Discussion also covers weather phenomena such as El Nino, thunderstorms, tornadoes, tropical cyclones, and midlatitude cyclones, as well as the impact of humans on Earth's atmosphere. Students may receive credit for only one of the following courses: GNSC 170, GNSC 398D, or NSCI 170. |
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25648 | 4060 | 15 Mar 2023-09 May 2023 | W | 6:30P-9:30P | Open | College Park (Hybrid) | |
Faculty: | Syllabus | Course Materials | |||||
NSCI 170 | Weather and Climate (3) | ||||||
An introduction to the basic principles of atmospheric science. The goal is to use scientific and quantitative reasoning to make informed decisions about topics related to atmospheric science. Topics include the effect of different weather elements (such as temperature, pressure, winds, and humidity) on weather patterns and climate. Discussion also covers weather phenomena such as El Nino, thunderstorms, tornadoes, tropical cyclones, and midlatitude cyclones, as well as the impact of humans on Earth's atmosphere. Students may receive credit for only one of the following courses: GNSC 170, GNSC 398D, or NSCI 170. |
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26927 | 7381 | 15 Mar 2023-09 May 2023 | Open | Online | |||
Faculty: Ferandez, Dan V | Syllabus | Course Materials | |||||
NSCI 171 | Weather and Climate Laboratory (1) | ||||||
(Fulfills the laboratory science requirement.) Prerequisite or corequisite: NSCI 170. An introduction to the basic concepts of meteorology. The aim is to apply the scientific method and use scientific and quantitative reasoning to make informed decisions about experimental results in meteorology. Focus is on the observation, measurement, and analysis of weather data, including the interpretation of weather patterns and conditions found on weather maps, satellite images, radar imagery, and atmosphere diagrams. Students may receive credit for only one of the following courses: GNSC 171 or NSCI 171. |
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24155 | 7380 | 15 Mar 2023-09 May 2023 | Open | Online | |||
Faculty: Whitford, Dennis J | Syllabus | Course Materials | |||||
NSCI 171 | Weather and Climate Laboratory (1) | ||||||
(Fulfills the laboratory science requirement.) Prerequisite or corequisite: NSCI 170. An introduction to the basic concepts of meteorology. The aim is to apply the scientific method and use scientific and quantitative reasoning to make informed decisions about experimental results in meteorology. Focus is on the observation, measurement, and analysis of weather data, including the interpretation of weather patterns and conditions found on weather maps, satellite images, radar imagery, and atmosphere diagrams. Students may receive credit for only one of the following courses: GNSC 171 or NSCI 171. |
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26928 | 7381 | 15 Mar 2023-09 May 2023 | Open | Online | |||
Faculty: Ferandez, Dan V | Syllabus | Course Materials | |||||
NSCI 301 | Laboratory Management and Safety (3) | ||||||
Recommended: WRTG 112, WRTG 101, or WRTG 101S. An overview of the role of scientific methodology, data handling, and management practices in research and manufacturing laboratories. The aim is to examine scientific principles; research and development practices; safety and health compliance; and management of laboratory personnel, space, inventory, and equipment. Assignments will address laboratory operating systems, finances and recordkeeping, safety regulations and procedures, data management, project planning, problem solving, procurement, personnel training, and communication with a broad array of stakeholders. Students may receive credit for only one of the following courses: GNSC 301, MEDT 301, or NSCI 301. |
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Start date has passed. Please register for the next start date. | |||||||
21635 | 6380 | 11 Jan 2023-07 Mar 2023 | Closed | Online | |||
Faculty: Wang, Xiaowei | Syllabus | Course Materials | |||||
NSCI 301 | Laboratory Management and Safety (3) | ||||||
Recommended: WRTG 112, WRTG 101, or WRTG 101S. An overview of the role of scientific methodology, data handling, and management practices in research and manufacturing laboratories. The aim is to examine scientific principles; research and development practices; safety and health compliance; and management of laboratory personnel, space, inventory, and equipment. Assignments will address laboratory operating systems, finances and recordkeeping, safety regulations and procedures, data management, project planning, problem solving, procurement, personnel training, and communication with a broad array of stakeholders. Students may receive credit for only one of the following courses: GNSC 301, MEDT 301, or NSCI 301. |
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25647 | 5150 | 15 Mar 2023-09 May 2023 | M | 6:30P-9:30P | Open | Shady Grove (Hybrid) | |
Faculty: Lewis, Paul I | Bldg/Room: Shady Grove Center, Bldg IV 3335 | Syllabus | Course Materials | ||||
NSCI 301 | Laboratory Management and Safety (3) | ||||||
Recommended: WRTG 112, WRTG 101, or WRTG 101S. An overview of the role of scientific methodology, data handling, and management practices in research and manufacturing laboratories. The aim is to examine scientific principles; research and development practices; safety and health compliance; and management of laboratory personnel, space, inventory, and equipment. Assignments will address laboratory operating systems, finances and recordkeeping, safety regulations and procedures, data management, project planning, problem solving, procurement, personnel training, and communication with a broad array of stakeholders. Students may receive credit for only one of the following courses: GNSC 301, MEDT 301, or NSCI 301. |
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26677 | 7380 | 15 Mar 2023-09 May 2023 | Open | Online | |||
Faculty: Cabral-Rains, Rosa G | Syllabus | Course Materials | |||||
NSCI 362 | Our Environment: Human Impact and Sustainable Choices (3) | ||||||
A scientific examination of the impact humans have had on the global environment in the current era, the Anthropocene. The goal is to apply scientific reasoning to evaluate human impact on the environment and strategies to mitigate this impact. Topics address sustainability as it relates to individual choices, collective responsibility, environmental stewardship, energy use, diet, and consumer behavior. Current scientific research is used to explore environmental issues such as population growth, climate change, resource depletion, biodiversity losses, food security, and the economic implications of making sustainable choices. Students may receive credit for only one of the following courses: BEHS 361, BEHS 365, ENMT 365, GNSC 361, HUMN 360, NSCI 361, or NSCI 362. |
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20404 | 6980 | 15 Feb 2023-11 Apr 2023 | Open | Online | |||
Faculty: Cora-Hernandez, Mario GR | Syllabus | Course Materials | |||||
NSCI 362 | Our Environment: Human Impact and Sustainable Choices (3) | ||||||
A scientific examination of the impact humans have had on the global environment in the current era, the Anthropocene. The goal is to apply scientific reasoning to evaluate human impact on the environment and strategies to mitigate this impact. Topics address sustainability as it relates to individual choices, collective responsibility, environmental stewardship, energy use, diet, and consumer behavior. Current scientific research is used to explore environmental issues such as population growth, climate change, resource depletion, biodiversity losses, food security, and the economic implications of making sustainable choices. Students may receive credit for only one of the following courses: BEHS 361, BEHS 365, ENMT 365, GNSC 361, HUMN 360, NSCI 361, or NSCI 362. |
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Start date has passed. Please register for the next start date. | |||||||
20946 | 6380 | 11 Jan 2023-07 Mar 2023 | Open | Online | |||
Faculty: Boulton, April M | Syllabus | Course Materials | |||||
NSCI 362 | Our Environment: Human Impact and Sustainable Choices (3) | ||||||
A scientific examination of the impact humans have had on the global environment in the current era, the Anthropocene. The goal is to apply scientific reasoning to evaluate human impact on the environment and strategies to mitigate this impact. Topics address sustainability as it relates to individual choices, collective responsibility, environmental stewardship, energy use, diet, and consumer behavior. Current scientific research is used to explore environmental issues such as population growth, climate change, resource depletion, biodiversity losses, food security, and the economic implications of making sustainable choices. Students may receive credit for only one of the following courses: BEHS 361, BEHS 365, ENMT 365, GNSC 361, HUMN 360, NSCI 361, or NSCI 362. |
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Start date has passed. Please register for the next start date. | |||||||
21791 | 6381 | 11 Jan 2023-07 Mar 2023 | Open | Online | |||
Faculty: Cabral-Rains, Rosa G | Syllabus | Course Materials | |||||
NSCI 362 | Our Environment: Human Impact and Sustainable Choices (3) | ||||||
A scientific examination of the impact humans have had on the global environment in the current era, the Anthropocene. The goal is to apply scientific reasoning to evaluate human impact on the environment and strategies to mitigate this impact. Topics address sustainability as it relates to individual choices, collective responsibility, environmental stewardship, energy use, diet, and consumer behavior. Current scientific research is used to explore environmental issues such as population growth, climate change, resource depletion, biodiversity losses, food security, and the economic implications of making sustainable choices. Students may receive credit for only one of the following courses: BEHS 361, BEHS 365, ENMT 365, GNSC 361, HUMN 360, NSCI 361, or NSCI 362. |
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24158 | 7380 | 15 Mar 2023-09 May 2023 | Closed | Online | |||
Faculty: Anderson, William M | Syllabus | Course Materials | |||||
NSCI 362 | Our Environment: Human Impact and Sustainable Choices (3) | ||||||
A scientific examination of the impact humans have had on the global environment in the current era, the Anthropocene. The goal is to apply scientific reasoning to evaluate human impact on the environment and strategies to mitigate this impact. Topics address sustainability as it relates to individual choices, collective responsibility, environmental stewardship, energy use, diet, and consumer behavior. Current scientific research is used to explore environmental issues such as population growth, climate change, resource depletion, biodiversity losses, food security, and the economic implications of making sustainable choices. Students may receive credit for only one of the following courses: BEHS 361, BEHS 365, ENMT 365, GNSC 361, HUMN 360, NSCI 361, or NSCI 362. |
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24763 | 7381 | 15 Mar 2023-09 May 2023 | Open | Online | |||
Faculty: | Syllabus | Course Materials | |||||
NSCI 362 | Our Environment: Human Impact and Sustainable Choices (3) | ||||||
A scientific examination of the impact humans have had on the global environment in the current era, the Anthropocene. The goal is to apply scientific reasoning to evaluate human impact on the environment and strategies to mitigate this impact. Topics address sustainability as it relates to individual choices, collective responsibility, environmental stewardship, energy use, diet, and consumer behavior. Current scientific research is used to explore environmental issues such as population growth, climate change, resource depletion, biodiversity losses, food security, and the economic implications of making sustainable choices. Students may receive credit for only one of the following courses: BEHS 361, BEHS 365, ENMT 365, GNSC 361, HUMN 360, NSCI 361, or NSCI 362. |
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25594 | 6825 | 11 Jan 2023-07 Mar 2023 | Th | 5:30P-8:30P | Open | National Landing (Hybrid) | |
Faculty: Webster, Brettany L | Syllabus | Course Materials | |||||
NSCI 362 | Our Environment: Human Impact and Sustainable Choices (3) | ||||||
A scientific examination of the impact humans have had on the global environment in the current era, the Anthropocene. The goal is to apply scientific reasoning to evaluate human impact on the environment and strategies to mitigate this impact. Topics address sustainability as it relates to individual choices, collective responsibility, environmental stewardship, energy use, diet, and consumer behavior. Current scientific research is used to explore environmental issues such as population growth, climate change, resource depletion, biodiversity losses, food security, and the economic implications of making sustainable choices. Students may receive credit for only one of the following courses: BEHS 361, BEHS 365, ENMT 365, GNSC 361, HUMN 360, NSCI 361, or NSCI 362. |
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25646 | 4665 | 15 Mar 2023-09 May 2023 | Th | 6:30P-9:30P | Open | Hagerstown (Hybrid) | |
Faculty: MacAuley, Lorien E | Syllabus | Course Materials | |||||
NSCI 362 | Our Environment: Human Impact and Sustainable Choices (3) | ||||||
A scientific examination of the impact humans have had on the global environment in the current era, the Anthropocene. The goal is to apply scientific reasoning to evaluate human impact on the environment and strategies to mitigate this impact. Topics address sustainability as it relates to individual choices, collective responsibility, environmental stewardship, energy use, diet, and consumer behavior. Current scientific research is used to explore environmental issues such as population growth, climate change, resource depletion, biodiversity losses, food security, and the economic implications of making sustainable choices. Students may receive credit for only one of the following courses: BEHS 361, BEHS 365, ENMT 365, GNSC 361, HUMN 360, NSCI 361, or NSCI 362. |
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26493 | 3865 | 15 Mar 2023-09 May 2023 | Th | 6:00P-9:00P | Open | San Diego (Hybrid) | |
Faculty: Fine, Caitlin M | Syllabus | Course Materials | |||||
NURS 300 | Science and Research in Nursing (3) | ||||||
(Open only to students majoring in nursing for registered nurses.) An overview of the basic concepts of nursing research. The aim is to examine the contribution of research to nursing knowledge and practice, demonstrate skill in conducting research using available scientific literature, critically appraise current evidence-based research, and apply the findings to promote clinical best practices in nursing. Evidence-based research is evaluated from a legal and ethical perspective in the protection of human subjects. Topics include scientific process, research methods, experimental protocols, informed consent, evaluation of research literature, and ethical issues in research. |
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Start date has passed. Please register for the next start date. | |||||||
21544 | 6380 | 11 Jan 2023-07 Mar 2023 | Open | Online | |||
Faculty: Amitrano, Catherine M. | Syllabus | Course Materials | |||||
NURS 300 | Science and Research in Nursing (3) | ||||||
(Open only to students majoring in nursing for registered nurses.) An overview of the basic concepts of nursing research. The aim is to examine the contribution of research to nursing knowledge and practice, demonstrate skill in conducting research using available scientific literature, critically appraise current evidence-based research, and apply the findings to promote clinical best practices in nursing. Evidence-based research is evaluated from a legal and ethical perspective in the protection of human subjects. Topics include scientific process, research methods, experimental protocols, informed consent, evaluation of research literature, and ethical issues in research. |
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21950 | 6381 | 11 Jan 2023-07 Mar 2023 | Open | Online | |||
Faculty: Dorman, Tish S | Syllabus | Course Materials | |||||
NURS 300 | Science and Research in Nursing (3) | ||||||
(Open only to students majoring in nursing for registered nurses.) An overview of the basic concepts of nursing research. The aim is to examine the contribution of research to nursing knowledge and practice, demonstrate skill in conducting research using available scientific literature, critically appraise current evidence-based research, and apply the findings to promote clinical best practices in nursing. Evidence-based research is evaluated from a legal and ethical perspective in the protection of human subjects. Topics include scientific process, research methods, experimental protocols, informed consent, evaluation of research literature, and ethical issues in research. |
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24122 | 7380 | 15 Mar 2023-09 May 2023 | Open | Online | |||
Faculty: Bateman, Jacqueline M | Syllabus | Course Materials | |||||
NURS 305 | Informatics and Technology in Nursing Practice (3) | ||||||
(Open only to students majoring in nursing for registered nurses.) Perquisite or corequisite: NURS 300. An overview of the role of informatics and technology used in nursing practice. The aim is to demonstrate how informatics and technology are used to improve safety and outcomes for patients and healthcare organizations and analyze how informatics used in nursing practice is a combination of knowledge and skills from nursing science, computer science, information science, and cognitive science. Topics include health literacy, regulation, standardization and security of patient data, implementation of health information systems, nursing ethics and informatics, and the role of nursing informatics in disaster preparedness. |
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Start date has passed. Please register for the next start date. | |||||||
22522 | 6380 | 11 Jan 2023-07 Mar 2023 | Open | Online | |||
Faculty: Gracie, Daniel P | Syllabus | Course Materials | |||||
NURS 305 | Informatics and Technology in Nursing Practice (3) | ||||||
(Open only to students majoring in nursing for registered nurses.) Perquisite or corequisite: NURS 300. An overview of the role of informatics and technology used in nursing practice. The aim is to demonstrate how informatics and technology are used to improve safety and outcomes for patients and healthcare organizations and analyze how informatics used in nursing practice is a combination of knowledge and skills from nursing science, computer science, information science, and cognitive science. Topics include health literacy, regulation, standardization and security of patient data, implementation of health information systems, nursing ethics and informatics, and the role of nursing informatics in disaster preparedness. |
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Start date has passed. Please register for the next start date. | |||||||
22549 | 6381 | 11 Jan 2023-07 Mar 2023 | Open | Online | |||
Faculty: Gaston, Teresa A | Syllabus | Course Materials | |||||
NURS 305 | Informatics and Technology in Nursing Practice (3) | ||||||
(Open only to students majoring in nursing for registered nurses.) Perquisite or corequisite: NURS 300. An overview of the role of informatics and technology used in nursing practice. The aim is to demonstrate how informatics and technology are used to improve safety and outcomes for patients and healthcare organizations and analyze how informatics used in nursing practice is a combination of knowledge and skills from nursing science, computer science, information science, and cognitive science. Topics include health literacy, regulation, standardization and security of patient data, implementation of health information systems, nursing ethics and informatics, and the role of nursing informatics in disaster preparedness. |
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24887 | 7380 | 15 Mar 2023-09 May 2023 | Closed | Online | |||
Faculty: Green, Soraya L | Syllabus | Course Materials | |||||
NURS 305 | Informatics and Technology in Nursing Practice (3) | ||||||
(Open only to students majoring in nursing for registered nurses.) Perquisite or corequisite: NURS 300. An overview of the role of informatics and technology used in nursing practice. The aim is to demonstrate how informatics and technology are used to improve safety and outcomes for patients and healthcare organizations and analyze how informatics used in nursing practice is a combination of knowledge and skills from nursing science, computer science, information science, and cognitive science. Topics include health literacy, regulation, standardization and security of patient data, implementation of health information systems, nursing ethics and informatics, and the role of nursing informatics in disaster preparedness. |
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24926 | 7381 | 15 Mar 2023-09 May 2023 | Open | Online | |||
Faculty: Gaston, Teresa A | Syllabus | Course Materials | |||||
NURS 350 | Global Health Issues (3) | ||||||
(Open only to students majoring in nursing for registered nurses.) Prerequisite: NURS 300. An exploration of global health issues and strategies that promote the health of nations. The aim is to explore global perspectives on health issues and policies and analyze how disparities in health and access to healthcare can influence the burden of disease. Discussion covers the global burden of disease, determinants of health, and factors that affect the health of countries. Topics include nutrition, maternal and child health, mental health, environmental health, communicable and noncommunicable diseases, and disaster/emergency preparedness and response. |
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21415 | 6380 | 11 Jan 2023-07 Mar 2023 | Open | Online | |||
Faculty: Takeno, Juanita | Syllabus | Course Materials | |||||
NURS 350 | Global Health Issues (3) | ||||||
(Open only to students majoring in nursing for registered nurses.) Prerequisite: NURS 300. An exploration of global health issues and strategies that promote the health of nations. The aim is to explore global perspectives on health issues and policies and analyze how disparities in health and access to healthcare can influence the burden of disease. Discussion covers the global burden of disease, determinants of health, and factors that affect the health of countries. Topics include nutrition, maternal and child health, mental health, environmental health, communicable and noncommunicable diseases, and disaster/emergency preparedness and response. |
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Start date has passed. Please register for the next start date. | |||||||
21951 | 6381 | 11 Jan 2023-07 Mar 2023 | Open | Online | |||
Faculty: Jenkins, Bonita E | Syllabus | Course Materials | |||||
NURS 350 | Global Health Issues (3) | ||||||
(Open only to students majoring in nursing for registered nurses.) Prerequisite: NURS 300. An exploration of global health issues and strategies that promote the health of nations. The aim is to explore global perspectives on health issues and policies and analyze how disparities in health and access to healthcare can influence the burden of disease. Discussion covers the global burden of disease, determinants of health, and factors that affect the health of countries. Topics include nutrition, maternal and child health, mental health, environmental health, communicable and noncommunicable diseases, and disaster/emergency preparedness and response. |
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24126 | 7380 | 15 Mar 2023-09 May 2023 | Closed | Online | |||
Faculty: McKain, Denise P | Syllabus | Course Materials | |||||
NURS 350 | Global Health Issues (3) | ||||||
(Open only to students majoring in nursing for registered nurses.) Prerequisite: NURS 300. An exploration of global health issues and strategies that promote the health of nations. The aim is to explore global perspectives on health issues and policies and analyze how disparities in health and access to healthcare can influence the burden of disease. Discussion covers the global burden of disease, determinants of health, and factors that affect the health of countries. Topics include nutrition, maternal and child health, mental health, environmental health, communicable and noncommunicable diseases, and disaster/emergency preparedness and response. |
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24127 | 7381 | 15 Mar 2023-09 May 2023 | Open | Online | |||
Faculty: Atkins, Marsha | Syllabus | Course Materials | |||||
NURS 360 | Health Assessment (3) | ||||||
(Open only to students majoring in nursing for registered nurses. Purchase of access to shadowhealth.com is required.) An overview of the role of the professional nurse in perform¬ing comprehensive health assessments. The aim is to conduct comprehensive and holistic health assessments, recognize health deviations, formulate thorough individualized plans of care, anticipate treatment outcomes, and demonstrate appropriate communication and interprofessional collaboration skills in promoting patient-centered care. Topics include diversity, special populations, care across the lifespan, recognizing deviations in health, health promotion, and disease prevention.Students may receive credit for only one of the following courses: NURS 360 or NURS 362. |
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24129 | 7380 | 15 Mar 2023-09 May 2023 | Open | Online | |||
Faculty: Westerfield, Heather V | Syllabus | Course Materials | |||||
NURS 362 | Health Assessment for Registered Nurses (4) | ||||||
(Open only to students majoring in Nursing for Registered Nurses.) Prerequisite: NURS 300. An overview of the role of the professional nurse in performing comprehensive health assessments. The aim is to conduct comprehensive and holistic health assessments, recognize health deviations, formulate thorough individualized plans of care, and anticipate treatment outcomes. Focus is on demonstrating appropriate communication and interprofessional collaboration skills in promoting patient-centered care. Topics include diversity, special populations, care across the lifespan, recognizing deviations in health, health promotion and disease prevention. Students may receive credit for only one of the following courses: NURS 360 and NURS 362. |
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Start date has passed. Please register for the next start date. | |||||||
22024 | 6380 | 11 Jan 2023-07 Mar 2023 | Closed | Online | |||
Faculty: Pirtle, Robin L | Syllabus | Course Materials | |||||
NURS 362 | Health Assessment for Registered Nurses (4) | ||||||
(Open only to students majoring in Nursing for Registered Nurses.) Prerequisite: NURS 300. An overview of the role of the professional nurse in performing comprehensive health assessments. The aim is to conduct comprehensive and holistic health assessments, recognize health deviations, formulate thorough individualized plans of care, and anticipate treatment outcomes. Focus is on demonstrating appropriate communication and interprofessional collaboration skills in promoting patient-centered care. Topics include diversity, special populations, care across the lifespan, recognizing deviations in health, health promotion and disease prevention. Students may receive credit for only one of the following courses: NURS 360 and NURS 362. |
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Start date has passed. Please register for the next start date. | |||||||
22163 | 6381 | 11 Jan 2023-07 Mar 2023 | Closed | Online | |||
Faculty: Sund, Sandra K | Syllabus | Course Materials | |||||
NURS 362 | Health Assessment for Registered Nurses (4) | ||||||
(Open only to students majoring in Nursing for Registered Nurses.) Prerequisite: NURS 300. An overview of the role of the professional nurse in performing comprehensive health assessments. The aim is to conduct comprehensive and holistic health assessments, recognize health deviations, formulate thorough individualized plans of care, and anticipate treatment outcomes. Focus is on demonstrating appropriate communication and interprofessional collaboration skills in promoting patient-centered care. Topics include diversity, special populations, care across the lifespan, recognizing deviations in health, health promotion and disease prevention. Students may receive credit for only one of the following courses: NURS 360 and NURS 362. |
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24131 | 7380 | 15 Mar 2023-09 May 2023 | Closed | Online | |||
Faculty: Dorman, Tish S | Syllabus | Course Materials | |||||
NURS 362 | Health Assessment for Registered Nurses (4) | ||||||
(Open only to students majoring in Nursing for Registered Nurses.) Prerequisite: NURS 300. An overview of the role of the professional nurse in performing comprehensive health assessments. The aim is to conduct comprehensive and holistic health assessments, recognize health deviations, formulate thorough individualized plans of care, and anticipate treatment outcomes. Focus is on demonstrating appropriate communication and interprofessional collaboration skills in promoting patient-centered care. Topics include diversity, special populations, care across the lifespan, recognizing deviations in health, health promotion and disease prevention. Students may receive credit for only one of the following courses: NURS 360 and NURS 362. |
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24132 | 7381 | 15 Mar 2023-09 May 2023 | Open | Online | |||
Faculty: Brooks, Mirella V | Syllabus | Course Materials | |||||
NURS 410 | Applying Evidence-Based Practice in Nursing (3) | ||||||
(Open only to students majoring in nursing for registered nurses.) Prerequisite: NURS 300. A study of the principles and models of evidence-based nursing practice. The objective is to demonstrate critical-thinking skills in applying the findings of evidence-based practice to the clinical environment. Focus is on evaluating patient outcomes data to identify clinical practice areas that are amenable to quality improvement projects. Assignments include selecting a problem area of clinical practice and developing a proposal for a solution. |
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Start date has passed. Please register for the next start date. | |||||||
21546 | 6380 | 11 Jan 2023-07 Mar 2023 | Closed | Online | |||
Faculty: Sheridan, Ellen G. | Syllabus | Course Materials | |||||
NURS 410 | Applying Evidence-Based Practice in Nursing (3) | ||||||
(Open only to students majoring in nursing for registered nurses.) Prerequisite: NURS 300. A study of the principles and models of evidence-based nursing practice. The objective is to demonstrate critical-thinking skills in applying the findings of evidence-based practice to the clinical environment. Focus is on evaluating patient outcomes data to identify clinical practice areas that are amenable to quality improvement projects. Assignments include selecting a problem area of clinical practice and developing a proposal for a solution. |
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Start date has passed. Please register for the next start date. | |||||||
21977 | 6381 | 11 Jan 2023-07 Mar 2023 | Closed | Online | |||
Faculty: Schossler, Tammy Sue | Syllabus | Course Materials | |||||
NURS 410 | Applying Evidence-Based Practice in Nursing (3) | ||||||
(Open only to students majoring in nursing for registered nurses.) Prerequisite: NURS 300. A study of the principles and models of evidence-based nursing practice. The objective is to demonstrate critical-thinking skills in applying the findings of evidence-based practice to the clinical environment. Focus is on evaluating patient outcomes data to identify clinical practice areas that are amenable to quality improvement projects. Assignments include selecting a problem area of clinical practice and developing a proposal for a solution. |
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24134 | 7380 | 15 Mar 2023-09 May 2023 | Open | Online | |||
Faculty: Malinowski, Stacey L | Syllabus | Course Materials |
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